Dear Hiring Manager,
Two summers at Target I handled 60 to 80 checkout transactions a shift and trained two new seasonal associates on the point-of-sale steps and our return procedures, which is where I learned to keep a message simple enough that it holds up at the busiest hour. I am a junior at Ohio State finishing a BSBA in Marketing, with Principles of Marketing, Digital Marketing, Marketing Analytics, and Consumer Behavior already on my transcript and Dean's List standing in Fall 2024 and Spring 2025. The Marketing Intern role at Olentangy Marketing Collective, working on accounts for Columbus brands, is where I want to put that coursework next to real campaign work. I can already use Canva, Google Analytics, Excel, and HubSpot, so the tools in your posting are not something I would need to learn on your time.
As the volunteer Social Media Coordinator for the Buckeye Student Marketing Association, I plan and schedule four to five weekly posts across Instagram and LinkedIn from a shared content calendar, and that work grew our chapter following from roughly 320 to 540 over two semesters. I track reach and engagement in a Google Sheets dashboard and write a short monthly recap for the board on which formats performed best, so I am used to turning numbers into a clear recommendation. I also earned the Google Digital Marketing and E-commerce Professional Certificate and HubSpot Academy's Inbound Marketing Certification this year, which line up directly with the tools in your posting.
If you brought me on, a useful first task would be auditing one client's recent Instagram and LinkedIn posts in a single Excel sheet so we can see which formats are actually pulling engagement before the next round of content goes out. That is the kind of measure-then-decide habit I have built running the chapter's accounts, and it carries straight into client work. I can share my coursework, certifications, and a reference from the chapter board, and I am free to start full time once the spring term ends in early May.