Graphic designer with 5 years across brand identity, print collateral, and digital campaigns. Fluent in Adobe Illustrator, Photoshop, and InDesign, with day-to-day Figma for web and social work. Owns projects from concept to print-ready files and keeps every asset on brand guidelines. Portfolio: owencastillodesign.com
- Designed brand identity systems for 14 clients in Illustrator, including logos, color palettes, and typography, then packaged each into a brand guidelines document for handoff.
- Produced print collateral (brochures, packaging, trade-show signage) in InDesign, preparing press-ready files with correct bleeds and CMYK profiles that cut printer revisions to near zero.
- Built a reusable Figma component library for a client's social templates, cutting average turnaround on a campaign asset from 2 days to 4 hours.
- Redesigned a retail client's email and landing-page graphics, lifting click-through rate on the launch campaign from 1.8 to 3.1 percent.
- Created digital and print assets for 6 active accounts in Photoshop and Illustrator, from web banners to event posters, on weekly deadlines.
- Adapted master campaign artwork into 20-plus sized variants for social, display, and print, keeping type hierarchy and brand color consistent across every format.
- Retouched and color-corrected product photography in Photoshop for an e-commerce catalog of 300-plus SKUs.
- Partnered with copywriters and the marketing lead in weekly reviews, turning feedback into revised concepts within the same day.
Adobe Illustrator, Photoshop, and InDesign · Figma (UI, components, prototyping) · Brand identity and logo design · Typography and color theory · Layout design for print and digital · Print production (bleeds, CMYK, press-ready files) · After Effects (basic motion graphics) · Brand guidelines and asset systems
- Adobe Certified Professional in Visual Design Using Adobe Photoshop
- Adobe Certified Professional in Graphic Design and Illustration Using Adobe Illustrator